
Jacqueline Land, M.S.
Assistant Professor of Digital Media Communication

Communication
Digital Media Production is an emphasis within Jewell’s Media and Communication major designed for students who want to turn creative ideas into engaging digital content. You’ll combine a strong foundation in communication with hands-on experience in video production and editing, digital photography and imaging, coding and UX design. Along the way, you’ll learn to think critically about audiences, messages and impact while developing the professional skills needed to create effective content for a rapidly changing media landscape.

Turn your ideas into content people can see, hear and experience.
Build hands-on skills in video production and editing, digital photography and imaging, coding and UX design while learning how strong storytelling translates across platforms. Your coursework will help you develop both the creative eye and technical abilities needed to take a digital project from concept to completion.
Great things to highlight visually here: Video Production and Editing, Digital Photography and Imaging, Coding and UX Design, and Introduction to Digital Media Production.
Build experience that goes beyond the classroom.
Digital Media Production is an applied program, so you’ll learn how to use your creative skills within real communication environments. You’ll explore audience, strategy, media impact and professional communication before putting your skills into practice through a dedicated Digital Media Production internship. You’ll graduate with experience that can translate into careers across media, corporate and nonprofit organizations.
Career areas: video production, photography, front-end web development, digital marketing, advertising, public relations and digital media.
Every Digital Media Production student completes MCM 492: Internship in Digital Media Production, giving you the opportunity to apply what you’ve learned in a professional setting before graduation.
Your combination of communication, creative and technical skills can prepare you for opportunities in video production, photography, front-end web development, digital marketing, advertising, public relations, digital media and communications roles within corporate and nonprofit organizations.